Clusters
Clusters are combinations of nuggets that revolve around a theme. Clusters
are based on our Menta-Morphosis® Serendipity Learning System, and are designed to prompt the student to create
actionable ideas that he/she can implement immediately.
As of today, there are 92 Clusters in the Sales Resource Center, and more are added monthly.
Here’s a sample selection of the Clusters:
For sales people:
Cluster
Number |
Title |
Approximate Time |
Objective |
CL-1 |
Preventing the Price Objection |
49 minutes |
To understand the actions that sales people take that inadvertently raise the price issue. |
CL-89 |
Time Management |
44 minutes |
Ideas on way to become better at time management for sales people |
CL-8- |
Penetrating Key Accounts |
44 minutes |
To understand the actions that sales people take that inadvertently raise the price issue |
CL-10 |
Handling Objections |
54 minutes |
To gain some ideas on ways to respond to a customer's concerns more effectively. |
CL-13 |
Call Reluctance |
44 minutes |
To gain some ideas on ways to deal with call reluctance. |
CL-17 |
Happy with the Current Supplier |
59 minutes |
To gain some ideas on how to deal with the customer who is happy with their current supplier. |
CL-18 |
Down Economy |
44 minutes |
To gain some ideas on how to sell more effectively in a down economy. |

For Sales Managers:
Cluster
Number |
Title |
Approximate Time |
Objective |
CL-79 |
Sales Force Compensation |
1 hour, 14 minutes |
Some ideas on the issue of sales force compensation. |
CL-66 |
Staff Recruitment, Training and Development |
31 minutes |
To help you develop systems to create your team. |

For business owners and operators:
Cluster
Number |
Title |
Approximate Time |
Objective |
CL-44 |
Persuasive Marketing |
41 minutes |
To help you learn the principles of "Persuasion" marketing |
CL-46 |
4 Part Elevator Pitch |
52 minutes |
To help you create an "Elevator Pitch" |
CL-49 |
Lead Generation |
15 minutes |
To help you understand some of the principles of lead generation. |
