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Training Associates

Become a Sales Resource Center™ Training Associate

Use the content in The Sales Resource Center to provide small group training and individualized instruction to your clients.

To Become a Training Associate
First, become an affiliate. You can do so here.
Then, click through your affiliate link to purchase your own access to The Sales Resource Center for the discounted price of $77.60.
(You'll earn a 20 percent commission on your own purchase, bringing the net price down to $77.60.)

Click here to apply to become an affiliate.

Here’s how to provide small group training, using the content in The Sales Resource Center

  1. Select the pod or cluster you want to train. Note that 56 pods are designed specifically for you. They contain directions on exactly how to facilitate a 60 - 120 minute training session built around the content in the pod. Look for pods with a "T" in the number, as in Pod-8-T.
  2. Review the material.
  3. Connect a projector to the computer so that you can project the video onto a screen. If the speakers on the computer are not adequate, you may want to use additional speakers for the sound portion.
  4. Bring your group together, and follow the directions. It is that simple.
  5. Because of the way in which we created these "facilitator-lead" pods, you don’t need to know anything about the content. This allows you to facilitate training for all the topics and job titles in The Sales Resource Center, with minimal preparation and time invested on your part.

Here’s how to provide individualized instruction, using the resources in The Sales Resource Center.
You have several options:
A. Assessment-based

  1. Have the individual subscribe to the SRC. Then, ask him/her to complete one of the behavioral assessments in the SRC. These are "best practice" behavioral assessments for eight specific job titles. The assessment will produce a bar graph of that person’s strengths and weaknesses and a set of recommendations for learning units.
  2. Review the recommendations, and assign a set of them.
  3. Meet regularly with that individual and discuss that content.

B. PIQ-based:

  1. PIQs are statements of problems, issues or questions written from the salesperson's perspective. Learn more here. (Link to PIQ page) Here's an example:
  • Title: Preparing to handle the price objection
  • PIQ: I'm not sure how to respond when someone questions my price.
  • Recommendations: Pod #: Pod-23, Cluster #: CL-11, Pod #: Pod-16, Pod #: Pod-42.
  1. Review the list of 61 PIQs, and select those that describe the individual's issues.
  2. Review the recommendations, and assign a set of them.
  3. Meet regularly with that individual and discuss that content.
C. Learning Action Plans.
  1. Learning Action Plans are custom-designed curriculums created to solve specific behavioral issues in a sales team. Learn more here. (link to LAP page)
  2. Find the Learning Action Plan that most directly impacts the issues in your sales team, and follow the directions. Or, send us your issue and we’ll create a customized learning action plan for you. Click here for a customized learning action plan.
D.  Ala Carte.
  1. Review the entire list of 435 learning units, and select the clusters and pods that address the content you want to convey to the individual.
  2. Assign them.
    Take the first step. Apply to become an Affiliate here.
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